9 Brand Professionals' Hacks for Cross-Functional Collaboration

In this ebook, you’ll learn hacks from seasoned brand professionals at companies such as Live Nation, HanesBrands, and Formlabs, and from pros at agencies, including BBDO, WPP, and DesignStudio

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In this ebook, different experts from branding, marketing, design, and creative, come together and discuss their cross-functional challenges. 

Main insights you'll learn about: 

  • Why key stakeholders don't agree on campaign direction 
  • How to overcome a limited flow of information across departments
  • How to improve communication with remote teams and external partners
  • The importance of clearly defined roles and responsibilities

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